Describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. This book provides a review of relevant research and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing...
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Describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. This book provides a review of relevant research and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.
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